Creative Welly Episode #39 | Kristen Lunman & Tim Pointer

Courageous conversations with bold humans (from the most creative little capital in the world).

Kristen Lunman, Serial Entrepneur

As a Canadian-Kiwi, I’m comfortable feeling like a newbie and being the most curious at the table. For as long as I remember, I wanted to challenge the status quo, leading me to circles of like-minded entrepreneurs. Those that seek to deliver a vision of a different world.

My superpowers tend to lean in the area of growth and leadership. Until last year, it was at Hatch and more recently a new venture called Powrsuit. When I look at the stats of women in positions of influence in business, it’s dire. 8% of big companies have women at the helm, and we have less than 30% board representation. Powrsuit exists to amplify the impact of women leaders to shape the future of work. When I do have spare time, it’s spent with my teens or on a surfboard in freezing cold Lyall Bay.

Tim Pointer, Founder at & CEO at Reason

Tim has 15+ years in the digital advertising industry and is the Co-founder of one of NZ’s largest digital advertising agencies Reason with over 50 staff across the region. He’s most recently the Founder of, a technology solution that saves a lot of marketing spend by fixing tracking and conversion issues.

His businesses have been some of Asia Pacific’s fastest growing digital companies, having been recognised in the Deloitte Fast50 and Asia Fast500 Growth.

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