Creative Welly Episode #33 | Cynthia Hunefeld & Mark Westerby

Courageous conversations with bold humans (from the most creative little capital in the world).

Cynthia Hunefeld, CEO & Founder Evithé Biotechnology

I have dedicated my life to improving treatment outcomes of chronic inflammation and sepsis with innovations in drug discovery and development, focused on complex botanical drugs.

Plant medicine are my passion and I have over 20 years experience in the field of ethnobotany and integrative medicines and applied these skills both in a clinical setting and by supporting fellow practitioners as a consultant and technical support person for a distributor of integrative medicines.

My mission is to connect tradition and science towards the develop a quality controlled, clinically proven complex botanical drugs that harnesses botanical defence system for a sophisticated
multi-target approach inspired by nature.

Mark Westerby, Producer

Mark Westerby is the Managing Director & Producer of WestMark Productions, a screen production company in Wellington and also a Co-Founder of Taia Studios. Mark has a rich and varied history in the creative sector, working previously as the director of the NZ Fringe Festival, the producer of the PANNZ Arts Market and for several years on international events like London Fashion Week, Australian Fashion Week, Sydney Film Festival and Tropfest. In recent years, he has served as Executive Producer/Associate Producer on films such as PORK PIE, BORN RACER, WE NEED TO TALK ABOUT AI, DAWN RAID and the upcoming WHINA. Mark has developed a specialist EPK/BTS and Trailer agency, and has recently directed and produced content for MOTHERS OF THE REVOLUTION, MILLIE LIES LOW, POPPY and was a finalist in the Golden Trailer Awards for his EPK work on THE LUMINARIES. Mark currently has a short film, podcast and three television series in development.

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