Courageous conversations with bold humans (from the most creative little capital in the world).
![](https://i0.wp.com/www.creativewelly.com/wp-content/uploads/2023/02/Hazel-Bradshaw.jpg?resize=500%2C500&ssl=1)
Dr Hazel Bradshaw, Curious technologist – Emerging Tech lead for Datacom
As a lifelong sci-fi enthusiast, I love exploring the intersection of technology, creativity, and psychology. I’m currently leading the development of Datacom’s Emerging Technology Practice. It’s all about helping our customers navigate emerging tech and use it to create better experiences and new ways of working that can help them achieve their goals.
Beyond work, I researched gameplay psychology during my PhD studies and established a studio focused on ‘Serious Games’ addressing environmental issues. Applying research findings to gameplay designs, I aimed to create in-game signals for real-life behaviour change. I believe games have untapped potential for addressing global issues.
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